Synergy Audio Visual has announced the expansion of its distribution partnership with Sonus faber, taking on full responsibility for sales, marketing and support operations across New Zealand.

This new agreement will see Synergy bringing the iconic Italian loudspeaker manufacturer's full portfolio from luxury hi-fi systems to custom installation and lifestyle audio products to a wider network of integrators, retailers and end users in the region. 

Strengthening a Global Brand

Founded in Vicenza, Italy 1983, Sonus faber is renowned for combining artisanal craftmanship with exceptional acoustic engineering. Each loudspeaker is hand-crafted using premium materials such as wood, leather, and brass, blending timeless Italian design with precision audio performance. 

Through this partnership, Synergy Audio Visual aims to expand the brand's footprint in the Australasian market, offering local integrators and dealers direct access to Sonus faber's high-performance audio range with improved logistics and after-sales support.

Managing Director of Synergy Audio Visual, Phil Sawyer said

"Sonus faber's dedication to artisanal design and natural sound aligns perfectly with our commitment to offering the world's finest audio products"

Expanding Access to Premium Audio

The move comes during a period of significant momentum for Sonus faber, whose expanding portfolio spans custom installation, high-end home cinema, and lifetime audio. Products such as the Omnia wireless speaker and Amati Supreme floorstanders demonstrate the brand's evolution toward versatile, design driven sound experiences that appeal to both audiophiles and luxury-minded consumers.

Additionally, collaborations like the II Cremonese Ex3me - Automobili Lamborghini Edition showcase Sonus faber's ability to merge cutting edge performance with bold aesthetics.

For AV professionals, the expanded distribution through Synergy Audio Visual means more streamlined access to premium loudspeakers, enhanced technical training, and greater support for specifying Sonus faber products in high-end residential and commercial projects.  

A Strategic Move for the AV Channel

This development underscores Synergy Audio Visual's continued role as a key distributor for premium global brands across the Asia-Pacific region. by managing Sonus faber distribution directly in New Zealand, Synergy can provide a more integrated experience for dealer and integrators, from product training to marketing and service support. 

The collaboration reflects a broader industry trend, closer alignment between manufacturers and distribution partners to deliver consistent quality, local expertise and tailored market engagement.